Troy’s Video Blog

Troy’s Video Blog

How Do You Embrace Evolution in Your Business?

To embrace evolution in my businesses I learned to ask 3 very specific questions every day. These questions will help you embrace the evolution of your industry, your business, your leadership, your personal development and the development of those you lead....

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How To Use Key Performance Indicators

How do you manage performance within your company? Do you know when it's time to manage your team members UP or manage your team members OUT? A few years ago I think our team cracked the code. Here's how in less than 2 minutes: https://youtu.be/pH6BR6z3dPI  ...

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What Drives Value in the Mind of Your Customers?

Do you know what drives value in the minds of your customers? In today's Two Minutes with Troy I reveal 4 value drivers that will make it easy for customers to do business with you. https://youtu.be/oItt9YlPvKE   About Troy Hazard: I am the founder/owner of 12...

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Where to Start when Developing a Business Plan

When developing their business plan people will typically (and incorrectly) focus on marketing.  They think: "If I have sales, then I will have money, then I can hire people, and that will grow the business.  What you should be focussing on is...strategy. First,...

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What Makes a Good Marketing Strategy?

In the last 25 years I've owned 12 different businesses.  Each of these has taught me different qualities of what makes a good marketing strategy.  Most recently I became one of the founding shareholders of the American arm of the world’s largest pool and spa...

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When is the Right Time to Get into Business?

Maybe you hate your job? Maybe you hate your boss? Maybe you're just ready to be your own boss.  For 20 years I've had people come out of the audience after my speech and ask me, "When is the right time to get into business?"  Here's what I say......

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Five Things to Consider when Buying a Business

After recently buying into my 12th company, I was reminded of these five basic things to keep in mind when buying a business. The first one is something you should NEVER do and the 5th one is something you should ALWAYS do. ALWAYS...Start with the end in mind. The...

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Rules and Interview Tips for New College Graduates

It's that time of year when new college graduates will be interviewing for jobs. I've interviewed and hired hundreds of college grads in the last 25 years and here are a few things I've learned... Top 5 rules for college graduates: Be proud of your piece of paper,...

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