Blog

Jun07

Business Networking that Makes You Memorable

Do You Network in the Nude?
Are you afraid to market yourself? Whether you are interviewing for a job or promotion, starting your own business or just enjoying a social event you don’t have to feel like you are being pushy by networking effectively.  In today’s “Two Minutes Troy” I provide tips for effective business networking.

  1. Network in the nude. Be who you are – not who you think you need to be.
  2. Make networking all about them & not about you. Show a genuine interest in others vs. making your attempts at networking all about you.
  3. Use the art of conversation, not solicitation. Construct your “elevator pitch” so that it will encourage a conversation that is more personal & not just superficial. Use these 3 techniques: Make it about them. Make it meaningful. Make it memorable.
  4. Ask insightful questions. Instead of asking, “So what do you do?” or “Where are you from?” ask questions like: “What made you decide to attend this event or work here?”  or “What trends do you see in your profession?”

About Troy Hazard: I am the founder/owner of 12 businesses over the last 25 years, current CEO of Troy Hazard International, author of the book Future-Proofing Your Business, and the former Global President of the Entrepreneurs’ Organization. I have been a franchisee twice and a franchisor while consulting with over 300 brands in 6 countries. You can find me on Twitter @TroyHazard.